Reading Time: < 1 minute
Having a blog on your website with a consistent stream of fresh content boosts SEO, giving your business’s site higher rankings on Google searches. But as a business owner, how much time do you really have to dedicate to blogging? Fortunately, Electric Bricks has a team of web copywriting experts to help keep new blog content flowing, increasing traffic to your website while growing your customer base.
Articles by Russ Silberman
Cybersecurity 101 – Account Management & Protection
Reading Time: 2 minutes
The digital technologies you interact with on a daily basis are exponentially more advanced than the hardware and software you were using just a couple years ago. I doubt I’m the only one who has unboxed a brand new iPhone just to find out that the brand brand new iPhone is set to be released next week. In short, digital devices and applications are rapidly evolving; unfortunately, hackers and internet scammers are adept at keeping on pace with these continuous updates. In this article, I’m going to provide you with some simple actions you can take to help ensure your digital data remains secure, specifically focusing on protecting your online accounts.
TikTok Testing Stories Feature to Compete With Instagram & Snapchat
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Initially released by Snapchat in 2013, stories have since become a prominent feature on social media platforms including Instagram, Facebook, Pinterest, LinkedIn, and YouTube. And with TikTok’s upsurge in popularity, adding a stories feature to their platform can be seen as a natural step toward further growing the social media app’s userbase.
LinkedIn Publishes B2B Branding Guide
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LinkedIn® recently released a pocket guide on how to optimize B2B brand marketing. And while this guide mostly pertains to marketing on LinkedIn, the information provided can definitely help improve your marketing strategies across multiple platforms.
Instagram Is Intensifying Competition With TikTok and YouTube
Reading Time: 3 minutes
Widely known as a photo sharing app, Instagram may be shifting toward user generated video content in an attempt to pick up some market share from competitors like TikTok and YouTube. The continuously expanding number of social media apps and platforms makes it necessary for brands to evolve alongside internet culture in order to maintain relevancy in this competitive space. So, what does this mean for Instagram?
Happy July 4th From Electric Bricks!
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From all of us at Electric Bricks, we hope you have a safe and happy 4th of July!
Please note that our office will be closed on Monday, July 5th.
Celebrating Social Media Day 2021
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Founded by Mashable on June 30th, 2010, Social Media Day recognizes the significant role social media plays within the lives of people worldwide. There’s a good chance that you have looked at your phone at some point today, eager to check out the latest social media updates from your favorite profiles.
Why Are “About” Pages Important?
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Creating an informative, well-written “About” page on your website gives your brand a voice and builds trust, proving to your customers that there are real people behind your site and your business. Think about the last time you were searching online for a specific product or service. If you stumbled upon a business’s site without a webpage dedicated to describing exactly what they do and who they are, you’d probably move on to the next one.
Diversifying Your Social Media Posts
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Social media has become increasingly saturated with posts from many profiles featuring similar types of content. For your brand to stand out, you should always be looking to keep your social media posts relevant, engaging, and diversified.
Should I Blog? The Benefits of Business Blogging
Reading Time: 3 minutes
What comes to mind when you think about the term “blog”? For many, a blog connotes a website primarily consisting of articles written on topics that appeal to a targeted audience; for example, a blog for car enthusiasts that publishes a weekly blog post pertaining to, you guessed it, cars. And while this is one definition of a blog, there are other forms of blogging that serve purposes aside from capturing the attention of a specific fanbase.