Initially released by Snapchat in 2013, stories have since become a prominent feature on social media platforms including Instagram, Facebook, Pinterest, LinkedIn, and YouTube. And with TikTok’s upsurge in popularity, adding a stories feature to their platform can be seen as a natural step toward further growing the social media app’s userbase.
LinkedIn® recently released a pocket guide on how to optimize B2B brand marketing. And while this guide mostly pertains to marketing on LinkedIn, the information provided can definitely help improve your marketing strategies across multiple platforms.
Founded by Mashable on June 30th, 2010, Social Media Day recognizes the significant role social media plays within the lives of people worldwide. There’s a good chance that you have looked at your phone at some point today, eager to check out the latest social media updates from your favorite profiles.
Social media has become increasingly saturated with posts from many profiles featuring similar types of content. For your brand to stand out, you should always be looking to keep your social media posts relevant, engaging, and diversified.