Updating your website with fresh content on a consistent basis is great for SEO. Google loves publishers! So, posting relevant, timely content on your site regularly lets them know you’re serious about keeping your customers informed. But it also shows site visitors that you take your business seriously. Customers want to know that they’re doing business with professional organizations. Seeing you take the time to publish informative articles about company happenings, industry trends, or other important news proves that you take keeping them informed seriously.
But let’s face it – finding the time to write can be challenging when you’re trying to run a business.