WordPress is one of the most widely used Content Management Systems (CMSs) on the web. At Electric Bricks, we use WordPress for all our custom website development and website design projects. This article provides helpful information on maximizing the impact of your WordPress content.
Frequently, your website is what introduces your business to potential clients. So, think about some of the first interactions you’ve had with prospective clients which generated a sale or maybe even led to a lifelong business relationship. Your website should get as close as possible to emulating those interactions. Does your website design and content accomplish this?
Creating an informative, well-written “About” page on your website gives your brand a voice and builds trust, proving to your customers that there are real people behind your site and your business. Think about the last time you were searching online for a specific product or service. If you stumbled upon a business’s site without a webpage dedicated to describing exactly what they do and who they are, you’d probably move on to the next one.
Building a website that successfully generates sales is the goal for nearly any type of business. And to achieve this, your website should be filled with quality content that encourages visitors to take the action you want them to take. In this article, we are going to discuss how you can leverage the written content on your website to prompt users to take that desired action and boost your conversion rates.
Since opening our new office in Patchogue many of our clients have stopped in just to say hello or to meet with us to discuss their future marketing plans. Yesterday we had a visit from Rich Flynn, the owner of Moriches Field Brewing Company. We recently launched his new website and he came in to spend some time learning some best practices.
Your website is an essential representation of your overall brand. If it’s not performing at an optimal level, it can quickly and negatively impact the long-lasting impression it makes on a potential customer.
