Site Management

How to Create Effective WordPress Website Content

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WordPress is one of the most widely used Content Management Systems (CMSs) on the web. At Electric Bricks, we use WordPress for all our custom website development and website design projects. This article provides helpful information on maximizing the impact of your WordPress content.

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Optimizing User Flow on eCommerce Websites

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Did you know a flawless website experience could boost conversion rates by up to 400%? Now more than ever, having a user-friendly eCommerce site is crucial to boosting sales and keeping your customers engaged.

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Long Island Web Design Specialists

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The professional web designers and web developers at Electric Bricks build stunning websites for dozens of Long Island businesses. For over 15 years, our Long Island-based digital marketing agency has provided New York entrepreneurs new websites, boosting and enhancing their brand visibility.

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Minimizing Shopping Cart Abandonment on Your eCommerce Website

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Shopping cart abandonment is one of the most prevalent issues eCommerce website owners face. This article provides information on shopping cart abandonment and some of the most effective ways to decrease it.

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Is Your eCommerce Website Secure?

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Many businesses rely on eCommerce websites to drive revenue and boost brand visibility. And if your eCommerce site is not secure, your business will likely lose sales to competitors who prioritize cyber security.

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The Benefits of User-Friendly Website Navigation

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When someone visits your website, the main goal is typically getting that user to purchase your product or use your service. User-friendly website navigation makes that goal much easier to achieve.

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Mobile-First Website Design – What Are the Benefits?

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Over 60% of website traffic comes from mobile internet browsers. And while more people may be familiar with the term mobile-friendly website, a mobile-first website design further enhances the user experience for people accessing your website from any screen size or device.

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Website Homepage Design – The First Impression

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Your website homepage is almost always the first page people see when visiting your site. And a well-designed homepage will lead to more conversions, whether your goal is for users to fill out a form, schedule an appointment, or make a purchase. Additionally, your homepage should serve as a trust-building tool, providing potential customers with the information necessary to be confident in transacting with you. So, how can you accomplish this without overwhelming visitors with too much information?

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Web Design & Content – Do They Match Your Brand?

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Frequently, your website is what introduces your business to potential clients. So, think about some of the first interactions you’ve had with prospective clients which generated a sale or maybe even led to a lifelong business relationship. Your website should get as close as possible to emulating those interactions. Does your website design and content accomplish this?

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Website Backups – A Critical Line of Defense for Your Website

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This post is directed at all current and future Electric Bricks clients.

As part of your website hosting and maintenance package (H&M), Electric Bricks regularly backs up your site files and database as an important safety measure. These backups are a critical part of your website management service and help ensure your site stays safe and can be restored in the event of a hacking attempt, malware attack, server crash, or user error. We did extensive research and testing, and an issue that we’ve discovered is that most WordPress backup software (including the software we were previously using) can have an adverse effect on server and site performance due to the way they work. They use up a lot of server resources and can sometimes slow a site down or cause other issues. Because of this, Electric Bricks is changing (and improving) the software and methodology we use to manage the backups we do for you.
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