Reading Time: 2 minutes
The holiday season, along with Black Friday, is just around the corner. Shoppers are already on the lookout for the best deals and gift ideas, making it an ideal time to boost your sales. To make the most of the season, you need to ensure your e-commerce site is well-optimized and you have an effective marketing strategy. Here are 6 essential steps to help prepare and optimize your e-commerce site and marketing plan for Black Friday and the holiday season.
Ecommerce
Custom Built Ecommerce Website vs Shopify Site
Reading Time: < 1 minute
You’ve decided to open your own online shop, but now what? Choosing the right platform to establish your online presence and host your shop is a critical decision. While Shopify has gained popularity as a user-friendly and convenient solution, there’s a compelling case to be made for the power and versatility of a custom-built e-commerce website. So, which is better?
Optimizing User Flow on eCommerce Websites
Reading Time: < 1 minute
Did you know a flawless website experience could boost conversion rates by up to 400%? Now more than ever, having a user-friendly eCommerce site is crucial to boosting sales and keeping your customers engaged.
Minimizing Shopping Cart Abandonment on Your eCommerce Website
Reading Time: 2 minutes
Shopping cart abandonment is one of the most prevalent issues eCommerce website owners face. This article provides information on shopping cart abandonment and some of the most effective ways to decrease it.
Is Your eCommerce Website Secure?
Reading Time: < 1 minute
Many businesses rely on eCommerce websites to drive revenue and boost brand visibility. And if your eCommerce site is not secure, your business will likely lose sales to competitors who prioritize cyber security.
E-Commerce Website Development – Bring Your Online Store to Life
Reading Time: < 1 minute
No matter the type of product your business sells, giving customers the ability to purchase that product online has become a necessity. The amount of money being spent at brick-and-mortar storefronts is on the decline. And with the uncertain times we are currently living through, this trend doesn’t look like it will reverse. At Electric Bricks, our e-commerce developers can help keep your business ahead of the curve, providing your customers instant access to your products on a beautifully designed website.
Website Design Featuring Secure Payments for Donations
Reading Time: < 1 minute
The Electric Bricks web development team has built a wide array of websites featuring secure e-commerce functionality. But what if you aren’t selling a physical product, and need a way to accept secure payments for donations or digital subscriptions? Maureen’s Haven recently came to us looking for a solution like this.
Adapting to the “New Normal” with Digital Marketing
Reading Time: 2 minutes
The COVID-19 pandemic has had a profound impact on all of us. The ways in which we live our lives have taken a dramatic shift, and many of these changes may be continuing far into the future. So how can businesses learn from these uncertain times to adapt for maximized success in the years to come?
A New Website for the Chamber of Commerce of the Mastics & Shirley
Reading Time: 2 minutes
Being a member of a Chamber of Commerce is a good idea for any small business. It provides great networking opportunities as well as getting to contribute ideas on how to improve business in your area. Electric Bricks is currently a member of three Chambers: the Chamber of Commerce of the Moriches, the Greater Middle Country Chamber of Commerce, and the Chamber of Commerce of the Mastics & Shirley (board member).
We were both please and excited to be asked by the Mastic-Shirley Chamber to redesign their website and make it something that the membership could be proud of, as well as a tool to help give them more exposure. Here’s a quick tour.