Reading Time: 2 minutes
Two powerful digital marketing strategies often stand out to most when looking into ways to maximize efforts: Search Engine Optimization (SEO) and Pay-Per-Click (PPC) advertising. Both approaches can be significantly impactful when it comes to your online visibility and driving valuable traffic to your website. While both are effective on their own, the real power happens when you combine both strategies and use SEO and PPC together.
PPC
Google Ads Advertiser Verification – What’s That All About?
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Around March of 2020, Google began letting businesses that advertise on the Google Ads platform know that they will be required to complete an “identity verification” in order to continue using Google Ads. Typically, Google will send an email to the account holder alerting them that they must “start identity verification to continue serving ads”, or something to that effect. This is not optional. Let me repeat that – this is not optional! You will have 30 days from the date you receive that first email to begin the verification process. If you do not, Google will quite simply stop serving your ads, and your account will be paused.
Electric Bricks is a Google Partner
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When you’ve made the decision to advertise on Google, the world’s largest and most effective online ad platform, the next most important decision is who you’re going to partner with to help you manage your advertising campaigns. Electric Bricks is the obvious choice. With years of pay-per-click campaign management experience, we’ll help you develop a strategy that will turn those clicks into real business.
Grow Your Business with Social Media Marketing
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If you are not using social media for your business, you could be missing out. Big time!
Social media is one of the most cost-effective marketing tools that can be used to improve your brand awareness. By applying a good social media strategy, it can help you significantly increase your brand recognition and help you grow a wider audience for your business.
Let Us Introduce You to Your New Customers
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Are you struggling to find new customers? Are the numbers a bit (or a lot) lower than they should be? Are you wondering why the economy seems to be rocking and you’re not getting any of the action? The answer may be simple – someone else is getting the business before you ever get a shot. How do you change that? Get in front of potential customer before your competition does with search engine marketing.
Get on Page One with Search Engine Marketing
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Electric Bricks is happy to announce the start of our long-awaited Search Engine Marketing offerings. If you’re unfamiliar with SEM, or Search Engine Marketing, you may have heard it called other things, like PPC (Pay-per-Click) or Paid Search. Whatever you call it, SEM is a cost effective way to get your business in front of thousands of potential local customers who are searching for your products or services right now!
New Search Services Launching Soon at Electric Bricks
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The new year is almost upon us and Electric Bricks is busier than ever putting together new service offerings for our clients. Starting in 2017, Electric Bricks will be focusing heavily on three major areas that will help our clients get found in search engines and bring their small business website to the next level.