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LinkedIn Publishes B2B Branding Guide

LinkedIn® recently released a pocket guide on how to optimize B2B brand marketing. And while this guide mostly pertains to marketing on LinkedIn, the information provided can definitely help improve your marketing strategies across multiple platforms.

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Celebrating Social Media Day 2021

Founded by Mashable on June 30th, 2010, Social Media Day recognizes the significant role social media plays within the lives of people worldwide. There’s a good chance that you have looked at your phone at some point today, eager to check out the latest social media updates from your favorite profiles.

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Facebook Marketing 101

If you’ve paid any attention to the news over the past few years, you’re probably aware that Facebook has faced its share of potential PR nightmares. Politics and privacy concerns aside, the most recent Pew Research Center study shows that 69% of Americans are still using Facebook. This puts Facebook slightly behind YouTube as the second most used social media platform in the US. Instagram is showing a healthy growth trend in its third-place spot; however, Facebook owns Instagram, and their advertising platforms are somewhat intertwined.
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Grow Your Business with Social Media Marketing

If you are not using social media for your business, you could be missing out. Big time!

Social media is one of the most cost-effective marketing tools that can be used to improve your brand awareness. By applying a good social media strategy, it can help you significantly increase your brand recognition and help you grow a wider audience for your business.

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