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Strategizing Your Social Media Marketing for the Holiday Season

The holiday season is the busiest time of year for many businesses, accounting for a large percentage of their sales. With the right social media marketing strategy, your business can capitalize on this opportunity, maximizing your revenues during the holiday season. This article will provide you with some effective social media marketing methods to help you take full advantage of the 2021 holiday season.

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Facebook Marketing 101

If you’ve paid any attention to the news over the past few years, you’re probably aware that Facebook has faced its share of potential PR nightmares. Politics and privacy concerns aside, the most recent Pew Research Center study shows that 69% of Americans are still using Facebook. This puts Facebook slightly behind YouTube as the second most used social media platform in the US. Instagram is showing a healthy growth trend in its third-place spot; however, Facebook owns Instagram, and their advertising platforms are somewhat intertwined.
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Grow Your Business with Social Media Marketing

If you are not using social media for your business, you could be missing out. Big time!

Social media is one of the most cost-effective marketing tools that can be used to improve your brand awareness. By applying a good social media strategy, it can help you significantly increase your brand recognition and help you grow a wider audience for your business.

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