Articles by Jill Gartz

Why a Business Should Have an E-commerce Presence

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A business with an e-commerce website can gain many advantages in today’s competitive marketplace. Here are some key reasons why a business should have an online presence. Keep Reading

How Blogging Helps Your Website Rank Higher

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Businesses that blog are using a powerful marketing asset. A consistent blog presence drives visibility, trust, and future growth. Here are some key ways a business can gain revenue momentum through blogging. Keep Reading

The Best Times to Post on Social Media

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Getting the most out of your social media posts can be tricky. After you have created valuable content, the next step is getting your posts noticed by the public. Here are some helpful tips. Keep Reading

2026 Digital Marketing Trends Businesses Should Watch

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Trends in the digital marketing space are constantly changing, and this year is no exception. Here are the latest trends every business needs to know. Keep Reading

Email Subject Lines That Boost Open Rates

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Even the most experienced marketers can struggle to craft a compelling email subject line. The right approach, however, can dramatically increase your open rates. Here are proven strategies to help you write subject lines that get clicks. Keep Reading

How to Create Content That Converts

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Creating content is easy. Creating content that drives action takes strategy. If you want readers to click, subscribe, or buy, your message must do more than inform — it needs to motivate. Here’s how to make your content convert. Keep Reading

How to Use AI Tools to Improve SEO

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The use of AI, or artificial intelligence, is rapidly increasing. According to a 2025 survey by HubSpot, 66% of marketers globally use AI in their role, while 75% of American marketers use the tool. Here are some key ways businesses can use AI to improve their SEO. Keep Reading

The Value of Storytelling and How it Impacts an Audience

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Stories are among the most powerful tools for communicating a message. A compelling story is remembered, repeated, and acted upon. When used effectively, storytelling builds trust, strengthens connections, and inspires meaningful action. Below are practical insights to help you harness its full potential. Keep Reading

The Power of Video Testimonials for Building Business Credibility

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If you want to stand out among the competition, consider using video testimonials. Personal experiences shared by customers are an excellent way to build and enhance the credibility of a business. Here’s how to take advantage of their influence. Keep Reading

Why Small Businesses Need an E-Commerce Website

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The value of e-commerce is growing, and there are no signs that it will slow down. In the first quarter of 2025, more than 16% of all retail sales were made online. It’s never too late to get started on creating an e-commerce website. Here’s why your business should join the trend. Keep Reading