Google. It’s a Verb as Well as a Noun.

If someone can’t Google you how are they every going to know how great you are? That’s where the art of SEO comes in.

Search Engine Optimization – An Evolving Science

SEO, or search engine optimization, is a way of building web pages that adhere to the rules that the major search engines, like Bing, Yahoo!, and Google, have layed out so that a site can be properly indexed. Basically, this means a page must be built in such a way that the “bots” that the search engines send to crawl your site can easily understand what your pages are about. Don’t follow all the rules or build a page that’s confusing and your site could fall out of the SERPs (search engine result pages).

Here at electric bricks we’re experts in SEO. We keep up to date on all the latest changes to the specs that the search engines use and implement best practices on every site we build. And as those specs evolve we’ll keep you informed on what you should be doing to make sure you stay on top.

Search Engine Marketing – What’s The Cost of More Traffic?

A close cousin of SEO is SEM, or search engine marketing. Ever notice those little ads on the right side of most Google pages? Those are paid advertisements that website owners buy to drive more traffic to their sites. Getting on page one with your ads is a little easier but it can get expensive real quick if you’re not careful! electric bricks can help you set up a search engine advertising campaign that will get you the traffic you’re looking for without breaking the bank.